Privacy Policy

Last updated: April 15, 2026

This Privacy Policy describes how Lovecraft LLC, d/b/a Lovecraft Apps (“we,” “us,” or “our”), collects, uses, and protects information when you interact with our websites, mobile applications, and any services operated under the Lovecraft Apps brand (collectively, the “Services”).

1. Information We Collect

1.1 Information You Provide

• Account information: Name, email address, and password when you create an account.
• Contact information: Phone number if you sign up for SMS notifications or text-based features.
• Payment information: Processed by third-party payment providers (Stripe, Apple, Google). We do not store full card numbers on our servers.
• User content: Any text, images, audio, or other content you upload or create within our apps.
• Support communications: Messages you send to our support team.

1.2 Information Collected Automatically

• Device information: Device model, operating system, unique device identifiers, and mobile network information.
• Usage data: Features used, session duration, crash reports, and performance metrics.
• Log data: IP address, browser type, access times, and referring pages.
• Cookies and similar technologies: Used for authentication and basic analytics. See Section 6.

2. SMS / Text Messaging (A2P 10DLC)

• What we send: Account verification codes, transactional alerts (e.g., order confirmations), and — only if you opt in separately — occasional product updates.
• Frequency: Varies by service. Verification and transactional messages are sent as needed.
• Message & data rates: Standard carrier rates may apply.
• Opting out: Reply STOP to any message to unsubscribe. Reply HELP for assistance. You can also contact outreach@lovecraftapps.com.
• Mobile information is never shared with third parties for marketing purposes. Phone numbers and SMS opt-in data are not sold, rented, or shared with advertisers, data brokers, or affiliates.

3. How We Use Your Information

• Provide, operate, and maintain the Services.
• Authenticate users and secure accounts.
• Send transactional messages (receipts, verification codes, security alerts).
• Respond to support requests and user feedback.
• Detect, prevent, and address fraud, abuse, and technical issues.
• Improve and develop new features based on aggregated usage patterns.
• Comply with legal obligations.

4. How We Share Information

We do not sell personal information. We share information only in these limited cases:

• Service providers: Payment processors (Stripe, Apple, Google), SMS carriers (Twilio), cloud hosting, and analytics providers, under written agreements that restrict use of the data.
• Legal requirements: When required by law, subpoena, or to protect rights, property, or safety.
• Business transfers: In the event of a merger, acquisition, or asset sale, subject to continued privacy protection.
• With your consent: For any other purpose disclosed at the time of collection.

5. Data Security

We use industry-standard technical and organizational measures — encryption in transit (TLS), encrypted storage, access controls, and regular security reviews — to protect your information. No method of transmission or storage is 100% secure, but we work hard to keep yours safe.

6. Cookies and Tracking

We use a minimal set of cookies and local storage entries required for authentication and functionality. We do not use third-party advertising cookies. You can disable cookies in your browser settings, though some features may not work without them.

7. Your Privacy Rights

Depending on where you live, you may have the right to:

• Access the personal information we hold about you.
• Correct inaccurate or incomplete information.
• Delete your account and associated data.
• Export your data in a portable format.
• Opt out of marketing communications at any time.
• Withdraw consent where processing is based on consent.

To exercise these rights, contact outreach@lovecraftapps.com.

7.1 California Residents (CCPA/CPRA)

We do not sell or share personal information for cross-context behavioral advertising. California residents have the right to know, delete, correct, and opt out of the sale or sharing of their personal information — which we do not engage in.

7.2 European Users (GDPR)

Our lawful bases for processing are contract performance (to provide the Services), legitimate interests (security, fraud prevention, service improvement), consent (SMS marketing, cookies), and legal obligation. You have the right to lodge a complaint with your local data protection authority.

8. Mobile Apps & App Stores

Apps distributed through the Apple App Store and Google Play Store are additionally subject to those platforms' privacy labels and policies. We provide the required disclosures in each app's store listing. Platform-level permissions (camera, microphone, location, contacts) are requested only when needed and are used only as disclosed at the point of request.

9. Children's Privacy

Our Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn we have collected such information, we will delete it promptly. Parents or guardians who believe their child has provided us with information can contact outreach@lovecraftapps.com.

10. Data Retention

We retain personal information as long as needed to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements. When you delete your account, we remove or anonymize personal data within 30 days, except where retention is required by law.

11. International Data Transfers

We are based in the United States. If you use the Services from outside the U.S., your information will be processed in the U.S. and other countries where we or our service providers operate, subject to appropriate safeguards.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be posted here with an updated “Last updated” date. Continued use of the Services after the effective date constitutes acceptance of the revised policy.